Master in Marketing

• Foundations of Business Management
• Business Environment
• Applied Finance
• Business Model
• Seminar: Becoming a Manager
• Analytical Marketing
• Strategic Marketing
• Operational Marketing
• Marketing Into Action
• Seminar: Authentic Leadership
• Marketing Communications
• International Marketing
• Industrial Marketing
• Digital Marketing
• Seminar: Effective Negotiation

Throughout the year, students will also participate in real-life case studies and business simulations. In order to graduate, participants must also complete a business plan.

Master in Marketing

The Master in Marketing provides students with a comprehensive understanding of marketing and its disciplines through a pragmatic approach to study. Graduates of this master may be interested in the following careers:

• Head of Digital Marketing
• Marketing Manager
• Head of Media
• Head of Communications

Master in Marketing

• Certified copy of bachelor’s degree and transcripts.
• Proof of English level: TOEFL score 89 (internet-based), 233 (computer-based); IELTS 6.5; CAE C1 with a minimum score of 176; PTE score 59; English native or equivalent.
• Completed application form.
• A certified copy of the bachelor’s degree and transcripts.
• Copy of CV/résumé.
• 2 letters of recommendation.
• 1 written or video essay.
• An electronic passport photo or 3 printed passport-size photos.
• 1 copy of a valid passport or ID card.
• Bank certificate or letter certifying the applicant’s financial solvency.
• € 200 non-refundable application fee.

Applicants must also meet one of the following:

• GPA of 3.0 on a 4.0 scale
• A satisfactory score on the GMAT or GRE
• An interview with the academic dean

Master in Marketing

• A university master’s degree awarded by a state-recognized university in Spain.
• A master’s degree from a swiss Business School which is internationally accredited by ACBSP, IACBE, IQA, and certified by eduQua.